Asia Pacific Contact Centre Association Leaders EXPO 2011
APCCAL – Collaborate for better results
In early 2008 a meeting was hosted by the emerging Call Centre Association of China to promote greater regional dialogue and knowledge sharing amongst the Call Centre industry associations within the Asia Pacific region. It was recognized that cooperation amongst regional associations would help to promote Asia Pacific as a location for Contact Centres. One of the outcomes of the meeting was the creation of a regional association - The Asia Pacific Contact Centre Association Leaders (APCCAL) a body with representation from associations located in 10 Asia Pacific Countries / Cities, namely Australia, China, Hong Kong, Taiwan, Indonesia, Malaysia, Philippines, Singapore, South Korea and New Zealand.
It is estimated that through the APCCAL associations membership that they cover some 2,500 organisations who occupy about 1.5 Million seats and employ over 2 Million contact centre professionals.
At APCCAL, we believe that the best way to improve customer experience for our members is to tap the collective knowledge and insights of our members. We aspire to provide leadership in the contact centre community through fostering teamwork, creating global networks, providing authoritative source of information and promoting Asia Pacific as a preferred location for contact centres. As a result, APCCAL is developing an array of services to fit various needs of our members and stakeholders. See the examples below for a quick guide:
Providers and advisors